Clever Seniors with HSBC program.
HSBC introduced Smart Elderly people with HSBC programme a month ago, an employment drive designed to give local retirees the opportunity to acquire " to workвЂќ. The reason for launching this kind of programme is the fact Hong Kong's over sixties are because of becomes among the largest portions of the community population. HSBC recognizes their importance to the community and has designed special services targeting their demands.
Could you take a look in the tables.
We can see that Hong Kong has an ageing of the population gradually from the table. The citizenry of the age bracket 45 to 54 little by little increased during 1996 to 2006. Today almost one in five people in the territory is usually aged above 60. In 10 years' time, this figure can rise to one in 4 and in two decades time, people aged over 60 will make up practically one in 3 people in HK.
From the above statistics, we can see the aged over 60's portion will play an essential role in the foreseeable future 20 years. HSBC HK as well attaches wonderful importance for this segment. As most of them are retirees and they owned or operated a large total of pension check, our lender targets this segment as our buyers and wish that they can open up account in our bank or perhaps make expense through each of our bank.
The 'Smart Older persons with HSBC' program should recruit 85 part-time staff who will be used to promote and manage new HSBC Community Caring Edges - areas dedicated to offering the requirements of the older and clients with particular needs. Each of our Smart Elderly people will also be in charge of promoting the usage of ATMs between the elderly, greeting customers and directing those to the appropriate surfaces and personnel. From April, Smart Seniors will be available inside the Bank's top 20 high-traffic divisions.
Naturally, the system success in short term. Because the programme launched last month, the general public has presented good comment to the programme. Over 500 people applied for the post after the reports reported inside the...